So as we all embark on teaching demand and supply I thought it would be a good idea to remind ourselves of the useful mnemonics for this topic.
This week we will look at the factors which cause the demand curve to shift.

I like to use the mnemonic PASIFIC

Population
Advertising
Substitutes (price of)
Incomes
Fashions and trends
Interest rates
Complements (price of)

Next week supply factors.

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