This is a great demand and supply in action story I have just heard about on day time tv! The It Bag is apparently out. The new craze is the Market Bag.
At a cost of £90 per bag shown below has sold out everywhere.

You may well be thinking when you look at this bag, isn’t it just a shopping bag? Measuring 32 cm by 58 cm, the transparent acetate bag is as simple as it gets, with no inner pockets or side slots, though it comes with a stamped leather tag which carries the designer’s logo. So what is it that has meant it has sold out. It would appear that fashion and trends (F in PASIFIC) is playing a part. Demand has rocketed for this product as it is seen as the accessory to buy.
Here is a great article to read.

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