Competition in action - Subaru
In an apparent dig at its competitors Lexus and Nissan, Subaru in Canada have produced a great new advert for its Forester. Subaru have used ‘sexy’ Sumos in a series of scenes to promote their car.
Some may say this is a clever move by Subaru as you will not only remember it but you are actively seeking out the Forester so as to not have to look at the ‘sexy’ Sumos.
If you want to view the advert click here.