Strategic change - the story of Whitbread
A neat, short video here about Whitbread - the former UK conglomerate which has refocused its business portfolio on coffee shops and budget hotels in recent years, exiting non-core sectors such as health clubs and brewing. The video would make an ideal starter resource for students wanting to use Whitbread as the base for some business strategy research.
Join Jim Riley and the tutor2u BUSS4 team for an intensive day designed to prepare students for the challenges of BUSS4 in June 2015. Each of the five workshop sessions introduces and builds effective essay planning and writing technique. We do this in the context of looking at both Manufacturing in the UK (Section A) and core topics for Section B including leadership, change management, technology, strategic choice and globalisation.