Poundland Investigated Channel 4 Dispatches
This edition of Channel 4's Dispatches programme looks like it will be well worth a watch - and even better, recording. Could be packed full with business studies discussion and learning opportunities.
Monday 17 September 2012 at 8pm is the screening date/time for this programme which investigates the business of booming discount retailer Dispatches.
As other High Street retailers struggle for survival, discount leader Poundland is booming.
With a new store opening on average every five days, its pre-tax profits are up an astonishing 50% in a year.
In the Dispatches investigation , Harry Wallop asks how Poundland sells so cheaply, yet makes so much money.
He reveals the clever business tactics, marketing techniques and price comparisons used to appeal to Poundland's shoppers, and asks if consumers are getting all they had bargained for.
The edition will be available from 4oD once it has aired.
Join the tutor2u Business team for a resource-packed day designed to fast-track your lesson planning and preparation for the new Edexcel A Level Business specification. We'll look at the key changes in teaching content, explore the new challenges of teaching this linear specification and dive into some brand new teaching resources designed specifically for the new Edexcel A Level Business course from September 2015.