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This summer’s AQA GCSE (3132) case study focuses on Kelloggs, with a significant section on market segmentation and advertising.  A Kelloggs brand which has developed a reputation for successful TV advertising is Crunchy Nut Cornflakes.  Take a look at two great examples of these ads in action!

Two examples of Crunchy Nut adverts.

The advert above was the first TV ad for the brand, back in 1982.

Compare that with the classic Crunch Nut ad below, from 2007.

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BUSS4 Section A 2015: UK Manufacturing

We'll use this Series to curate resources that support teachers and students preparing for the BUSS4 Section A Research Theme on Manufacturing in the UK (June 2015). These resources will complement our popular BUSS4 Section A Toolkit on Manufacturing and the BUSS4 Exam Coaching Workshops which also include sessions on Manufacturing.

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AQA BUSS1 Revision Guide

Our 20 page quick revision guide to all the key topics for AQA AS Business Studies Unit 1 (BUSS1). Enables students to cover the all the essential knowledge quickly. Also includes extensive advice on applying the theory to the BUSS1 exam studies.

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Edexcel A Level Business Year 1 (AS) Course Companion

Our Year 1 (AS) Course Companion is the designed as a high quality and cost-effective replacement for expensive and overly complicated textbooks. The Course Companion maps precisely against the specification and teaching content for Year 1 (AS) and provides students with comprehensive and concise coverage of what students really need to know and understand.

£100.00

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