Yahoo’s Turnaround Strategy
With the Chief Executive dismissed just under two months ago, Yahoo is all set to undergo a strategic review. The internet giant must decide whether to go alone or succumb to suitors. Bidders range from China’s Alibaba to AOL and Microsoft apart from a few others, although Yahoo turned down Microsoft’s offer of $47.5 billion just three years ago, a very costly mistake which has seen its share price fall from $33 to a mere $16 now. However Yahoo is initiating minor internal adjustments to its capital restructuring process to avoid a hostile takeover, in the process, irking a few stakeholders. Is this turnaround strategy enough for Yahoo to revive its market share from rivals Google, Apple and Facebook?
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Join Jim Riley and the tutor2u BUSS4 team for an intensive day designed to prepare students for the challenges of BUSS4 in June 2015. Each of the five workshop sessions introduces and builds effective essay planning and writing technique. We do this in the context of looking at both Manufacturing in the UK (Section A) and core topics for Section B including leadership, change management, technology, strategic choice and globalisation.