External influences - supermarkets reducing promotions on alcohol
The Grocer magazine reports that major supermarkets have fewer promotions on alcohol this January than they did a year ago. The trend was most noticeable at Asda, where alcohol makes up 13% of all promotions compared with 26% last year, and on average the proportion has fallen from 26% to 22%. Meanwhile promotions on fruit and vegetables have risen from 11.5% a year ago to 14% now (and in Morrsons, from zero to 2%). Last week the proposals to limit pubs in the number and type of promotions that they were allowed to offer to encourage drinkers (women drink free, all you can drink for £10 and so on) were criticised because they applied to pubs and clubs only and would have no effect on cut-price promotions from retailers of alcohol. Perhaps the supermarkets are opting to cut the number of price promotions that they offer in order to try to avoid regulation being applied to them - last week, Health Secretary Andy Burnham hinted the government was considering minimum pricing to tackle “ludicrously cheap booze”.
Join Jim Riley and the tutor2u BUSS4 team for an intensive day designed to prepare students for the challenges of BUSS4 in June 2015. Each of the five workshop sessions introduces and builds effective essay planning and writing technique. We do this in the context of looking at both Manufacturing in the UK (Section A) and core topics for Section B including leadership, change management, technology, strategic choice and globalisation.